What special Knowledge, skills and resources will I Need
Personal suitability to tourism must also be matched by the possession of, or access to, a range of skills, knowledge and resources to maximise the chances of the long term survival of your tourism business. For example, do you feel comfortable with your ability to tackle the following?
Feasibility Assessment
• Being able to determine if there is a market for your business.
• Identifying sources of information.
• Preparation of basic operating/revenue projections.
• knowledge of industry rules of thumb (eg cost of food and beverage as a percentage of revenue).
Financing
• How to prepare a financing proposal for a potential financier.
• How to structure the optimum financing package (how much debt is too much, is leasing viable, etc.).
• Which institutions could be approached for tourism finance.
Product Design/Location
• How should the product be designed/located to ensure it meets the needs of the target market?
• How can design be used to set the product apart?
• Which architects are best for your project?
Approvals/Regulation
• what approvals are needed before you can begin operating?
• How do you apply for requisite approvals, what information is required?
• what licences are you required to hold?
Business Planning
• How is a business plan prepared?
• what areas must be covered, should goals be set?
• How often should the plan be reviewed?
• Setting the overall budget.
Marketing
• How is a marketing plan prepared?
• what pricing strategy should I adopt?
• what target audience am I aiming for?
• what are the most effective marketing mediums for my product?
• what percentage of annual income should be allocated to marketing?
Recruitment/Training
• what types of staff are best for my business?
• Under what conditions should they be employed - eg is enterprise bargaining appropriate?
• what training opportunities are available?
• How can I motivate my staff to perform?
Management
• what is your role as manager of the business?
• what procedures must be put into place?
• Do I know enough about accounting practices?
• what are the taxation requirements?
Industry Structure/Consumer Behaviour
• what are the optimum distribution channels for my product?
• How does my business fit in with other tourism sectors?
Personal suitability to tourism must also be matched by the possession of, or access to, a range of skills, knowledge and resources to maximise the chances of the long term survival of your tourism business. For example, do you feel comfortable with your ability to tackle the following?
Feasibility Assessment
• Being able to determine if there is a market for your business.
• Identifying sources of information.
• Preparation of basic operating/revenue projections.
• knowledge of industry rules of thumb (eg cost of food and beverage as a percentage of revenue).
Financing
• How to prepare a financing proposal for a potential financier.
• How to structure the optimum financing package (how much debt is too much, is leasing viable, etc.).
• Which institutions could be approached for tourism finance.
Product Design/Location
• How should the product be designed/located to ensure it meets the needs of the target market?
• How can design be used to set the product apart?
• Which architects are best for your project?
Approvals/Regulation
• what approvals are needed before you can begin operating?
• How do you apply for requisite approvals, what information is required?
• what licences are you required to hold?
Business Planning
• How is a business plan prepared?
• what areas must be covered, should goals be set?
• How often should the plan be reviewed?
• Setting the overall budget.
Marketing
• How is a marketing plan prepared?
• what pricing strategy should I adopt?
• what target audience am I aiming for?
• what are the most effective marketing mediums for my product?
• what percentage of annual income should be allocated to marketing?
Recruitment/Training
• what types of staff are best for my business?
• Under what conditions should they be employed - eg is enterprise bargaining appropriate?
• what training opportunities are available?
• How can I motivate my staff to perform?
Management
• what is your role as manager of the business?
• what procedures must be put into place?
• Do I know enough about accounting practices?
• what are the taxation requirements?
Industry Structure/Consumer Behaviour
• what are the optimum distribution channels for my product?
• How does my business fit in with other tourism sectors?
الموضوع الأصلي: What Special Knowledge, Skills and Resources Will I Need || الكاتب: admin || المصدر: ملتقي السياحين العرب
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